Since its inception in 1986, American Girl has been a trusted partner for parents who want to raise their girls with confidence and character. For over 30 years, we have devoted our entire business to helping girls discover their sense of self and instill important values like honesty, courage, kindness, and compassion. You may know us best for our dolls, but we offer so much more—books, clothing, crafts, and original video series. Through this wide array of inspiring products and programming, we’re encouraging a new generation to write their own history and create a world we all want to live in. A wholly owned subsidiary of Mattel, American Girl is one of the nation’s top omni-channel marketers, with direct, retail, and publishing divisions that serve the American Girl brand and its customers. Over 33 million American Girl® dolls and more than 159 million American Girl® books have been sold through the company's catalogue, retail stores, and website since 1986.

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American Girl Coupons & Promo Codes

Verified American Girl Coupons for US Shoppers - Last Tested: March, 2026

HOT DEAL

Shop Spin in Style Figure-Skating Outfit for 18-inch Dolls only on American Girl!

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Shop Spin in Style Figure-Skating Outfit for 18-inch Dolls only on American Girl!

2026-03-30
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Shop The American Girl® x DreamWorks Trolls Ultimate Bundle

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Shop The American Girl® x DreamWorks Trolls Ultimate Bundle

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Shop Pink Hearts Hoodie Dress for 18-inch Dolls

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Shop Pink Hearts Hoodie Dress for 18-inch Dolls

2026-03-31
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Shop The NEW Quidditch Gear!

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Shop The NEW Quidditch Gear!

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Shop The Birthstone Collection at American Girl- Stunning Styles For Every Month Of The Year!

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Shop The Birthstone Collection at American Girl- Stunning Styles For Every Month Of The Year!

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Shop The New: American Girl® Hogwarts™ Trunk for 18-inch Dolls

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Shop The New: American Girl® Hogwarts™ Trunk for 18-inch Dolls

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Shop American Girl!

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Shop American Girl!

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Shop Dream Routine Gymnastics Set & Outfit for 18-inch Dolls only on American Girl!

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Shop Dream Routine Gymnastics Set & Outfit for 18-inch Dolls only on American Girl!

2026-03-30
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Shop the newest arrivals at American Girl!

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Shop the newest arrivals at American Girl!

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Shop Star Player Basketball Outfit for 18-inch Dolls only on American Girl!

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Shop Star Player Basketball Outfit for 18-inch Dolls only on American Girl!

2026-03-30
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70% off Last Chance Sale

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70% off Last Chance Sale

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Shop Pastel Petals Dress for 18-inch Dolls only on American Girl!

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Shop Pastel Petals Dress for 18-inch Dolls only on American Girl!

2026-03-31
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HOT DEAL

Step behind the scenes of American Girl's origins with this beautifully crafted hardcover—filled with never‑before‑seen designs, sketches, and stories.

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Step behind the scenes of American Girl's origins with this beautifully crafted hardcover—filled with never‑before‑seen designs, sketches, and stories.

2026-03-31
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HOT DEAL

Shop Western Flowers Denim Jumpsuit for 18-inch Dolls only on American Girl!

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Shop Western Flowers Denim Jumpsuit for 18-inch Dolls only on American Girl!

2026-03-31
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HOT DEAL

Shop AG™ Star Squad Varsity Jacket Family Bundle

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Shop AG™ Star Squad Varsity Jacket Family Bundle

2026-03-31
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Shop KPop Demon Hunters 18-inch dolls only on American Girl!

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Shop KPop Demon Hunters 18-inch dolls only on American Girl!

2026-04-30
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Inhouse Limited Time Deals

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Inhouse Limited Time Deals

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