Ariat is renowned for its innovative, stylish and quality footwear and apparel, which is synonymous with the equestrian and country market. Originally established by passionate equestrian Beth Cross in 1992, the company is named after the American racehorse Secretariat. A throwback to Beth’s childhood where she spent her younger days on a working thoroughbred farm in Pennsylvania. The company debuted their first riding boot in 1993, which proved a success and started many riders’ love affair with the brand. Since then, Ariat has continued to innovate, providing the market with a variety of product ranges, from English and Country styles to Western footwear and their ever popular Apparel collection. Ariat’s English Riding Collection has developed over the years to include a variety of key styles, new technology and sleek designs. From elegant and traditional long boots to modern paddock boots, Ariat’s English collection looks to provide every rider with the tools to perform at their very peak. If you are looking for something different in the footwear department, then Ariat’s range of Western Boots could be perfect for you. With its colourful and rugged designs, the Western boot is becoming a staple in many rider’s wardrobes.